Some Lesser Known Facts about Parle G
1. If a month’s production of Parle-G biscuits are stacked side-by-side, the distance between Earth to Moon of 7.25 lakh kilometres can be covered.
2. Parle Products was established as an company in Vile Parle in 1929
First they used to sell orange candies and other confectioneries.
3. It was only in 1939, that they started making biscuits and expanded the product category.
It was then called Parle's Gluco biscuits.
4. The company kept prices unchanged for over a decade - between 1996 and 2006
Even though the prices of raw materials such as wheat, sugar and milk escalated up to 150 percent.
5. In 2013, Parle-G became India's first domestic FMCG brand to cross ₹ 5,000 crore in retail sales.
6. Earlier the wrapping of Parle-G was made of wax paper.
Later, they changed it to plastic paper and a special TVC was made which showed the packet of biscuit in a fish tank.
7. The little girl on Parle G wrapper is not real!
You must have read the stories that Parle-G girl is actually Niru Deshpande and she's 60 now, but that's not true! Illustration of this girl was made way back in 1960 by Everest Creatives.
8. Parle has 4 factories all over India and they are the biggest biscuit manufacturing units in India.
9. 4551 people around the world are eating Parle-G at this moment.
Yes that's the number of people who eat Parle-G every second throughout the world.
10. 1 Billion packets of Parle-G are produced monthly.
11. First ever TVC for Parle-G was made in 1982.
How many of you remember this ad?
12. When Indian Railways allowed, Parle was among the first advertisers to paint Mumbai local trains compartments with Parle Gluco ads.
13. Parle-G biscuits are sold in more than 50 lakh (5 million) retail stores.
14. Parle-G sells more than all the biscuit brands sold in China which is the fourth largest biscuit market in the world.